Aishwarya Rai Bachchan to get digitally active for Cannes 2015

Taking a further step in inviting the world to experience the excitement and grandeur of the 68th Cannes International Film Festival through her eyes, Bollywood actress Aishwarya Rai Bachchan will take over the L’Oréal Paris India social media accounts for a day on May 20.

Last year, L’Oréal Paris ambassador Aishwarya shared her first selfie at Cannes, sending her fans on social media into a tizzy and this year will be an addition to what she did earlier.

Aishwarya, who is not part of social media on a regular basis unlike several stars, has a host of things planned to make the day a memorable one for her fans. For the first time ever, while at Cannes, she will participate in a Twitter chat wherein she will share her experiences and answer questions, said a statement.

She also plans to share an exclusive video where she will take her fans on a journey of her ‘day’ at the Cannes film fest. For those hoping to get some fashion and makeup tips, Aishwarya will give a tutorial on some makeup basics along with a few secret tips.

The film festival began on Wednesday and will go on till May 24.

Inputs by IANS