We won’t be wrong if we say that Rajinikanth and Akshay Kumar-starrer ‘2.0’ is one of the most awaited films. The movie was supposed to hit the screens during Diwali this year, but it has now been postponed to Republic Day weekend, next year. Few months ago, the first look of the movie was launched with a lot of fanfare, and now, according to a report in The Indian Express, the makers are planning a grand audio launch for the film in October.
A source close to the production house stated, “The filmmakers will start organising promotional events from October. The makers are also planning different types of promotions state-wise down South, which will go on until December end. And from January first week, the makers will ramp up the promotional activities across India.”
Well, Rajinikanth is one superstar who doesn’t promote his films, but for ‘Robot’ he had done some promotional events, and seems like ‘2.0’ won’t be an exception. The actor will be promoting the film at his best. The source said, “Obviously, this is a big film. Big budget. Expectations from this film are completely on a different level. Rajinikanth sir will do his level best in promoting the film.”
The grand audio launch event of the movie will take place in October. The makers are yet to decide where the event will take place. Reportedly, it will be taking place in Dubai, but a source said that it will mostly happen in India. (Also Read: Woah! Makers of Rajinikanth’s ‘2.0’ to convert maximum cinema screens into 3D)
The movie is said to be made with a budget of Rs 400 crore, and more than Rs 40 crore is being used in the marketing. Well, Rajinikanth and Akshay Kumar are coming together on the big screen for the first time, and we are sure it will be a visual treat to see them on the big screen.
‘Eat Sleep Bollywood Repeat’ is his life Mantra. Dance is his first love and Rani Mukerji is his eternal crush. He is someone who loves being himself, and as for the ones who don’t agree, his reply? “Talk to my hand!”