Kumar Sanu plans to protect his personality rights due to AI; says, “Singers can be replicated”

Like many other celebrities, singer Kumar Sanu has decided to approach the Court to protect his personality rights due to Artificial Intelligence (AI). In an interview with HT, Sanu stated that technology is being dominated by AI and how the singers can be replicated. He even said that he is taking this step as AI is dangerous. Kumar Sanu is one of the renowned singers of Bollywood. His songs not only created magic but also rocked the chartbusters. Songs like Chura Ke Dil Mera, Tujhe Dekha Toh, Mera Dil Bhi Kitna Pagal, Ek Sanma Chahiye, Tumhein Apna Banane Ki and others are considered to be timeless.

Kumar Sanu to protect his personality rights

“I recently went to the United States to perform in a string of concerts. My next move is going to be approaching the court and take an order like this. Technology today is dominated by AI. Kisi bhi singer ka duplicate ban jaaye, I don’t think this will be correct. One has to protect themselves by way of such methods. AI is dangerous” he confirmed.

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Sanu also talked about how the songs are remade nowadays. He said, “I don’t know why producers and directors aren’t able to understand… they ignore melody, use saste lyrics, public pe zabardasti thop rahe hain. This is not good. Music ka jo criteria tha usko khatam karne pe tule hain. I am okay if they remake old songs, but if the original singer is still capable to sing it again, then usse achha koi aur nahi gaa paayega. yeh kyun nahi samajh paa rahe hain log?”

Earlier, actors like Jackie Shroff, Anil Kapoor, and Amitabh Bachchan have protected their personality rights.

Also read: Jackie Shroff releases statement expressing gratitude towards Delhi High Court for protecting his personality rights