Richa Chadha has been appointed as an advisory member for Women in Film & Television Association (WIFT) India. There are 55 chapters of the association across the world. India, being the home of so many thriving film industries seems like the perfect place for this network to be set up. Internationally people like Deepa Mehta have vouched for WIFT (Toronto).
Richa has been a force to be reckoned with, in the last few years. From taking the leap to OTT at a time when it was an untested territory and considered to be a demotion to film, to playing women of different age groups in well-fleshed roles, to backing causes that deserve to be talked about, to challenging the stupid idea that women can’t be funny, Chadha has made a niche for herself and is supported by strong women all over.
WIFT India is a strong support platform for women in the film and TV industry, and the actress has taken it upon herself to dedicate her time and experience to it. A self-made star, Richa hopes to help others who have no connections in the industry but have big dreams. Richa wants to help more women join the workforce in Bollywood.
Richa says, “I am someone who has come to this industry without a Godfather and it hasn’t been easy. The industry at this point is a much more organised workspace and is much safer to work in than before, but there’s much more to be done. There’s this impression that show business is not a good place for women. Everyone in my extended family was apprehensive when I joined the film Industry. But 10 years on, I have worked on some path-breaking projects, with talented artistes and am proud of my filmography and struggle. Now a movie sets are filled with women and it’s important to create this gender-neutral environment if we want to say balanced stories, and even progress as a society.”
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