Good news for Shah Rukh Khan fans! Khan’s much anticipated Bollywood film ‘Fan’ is now made into a game named. “Fan: The Game” as it is called, the game is about a fan’s challenge to connect to his favourite superstar through connections, which is quite similar to the film’s plot.
Yash Raj Films and 99games collaborated together for the development of this game.
“We take our job of entertaining our audience very seriously. Whether it’s a cinema screen or the mobile screen, the audience engagement matrix is our big priority. With 99Games and in particular with Rohith, we have realised that we have a common approach to business – audience centric. And as a natural progression of any good relationship, we are very thrilled to launch our product ‘FAN: The Game’ in partnership with them. We believe that the gamers will really enjoy the gameplay that boasts of multiple levels and offers the opportunity to collect exciting gratifications.”- stated Manan Mehta, Vice-President of Marketing and Merchandise,Yash Raj Films.
“After the phenomenal success of ‘Dhoom: 3’ The Game, with incredible player reviews and feedback from over 20 million downloads, we are excited to work yet again with Yash Raj Films to build a stellar mobile game for YRF’s Shah Rukh Khan starrer, FAN. The game will have avenues for players to connect with the superstar and a chance to come face-to-face with their idol in real life,”- Rohit Bhat, CEO of 99games sounded promising.
As more and more consumers will be on the lookout for great local content, we will continue to push our boundaries to create high quality entertaining games. Working closely with YRF will be part of that strategy,”- he added.
Another reason to rejoice!
Journalist. Writer. Reader. Enthu cutlet. Mood-swing machine. Day dreamer. Sandwiched between ‘live life fully’ and ‘lose some weight’. Mantra of life: Love and love more.
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