shweta bachchan fashion label plagiarism
Image Source - Instagram

Amitabh Bachchan and Jaya Bachchan‘s daughter Shweta Bachchan Nanda, recently launched her own fashion label MxS with ace designer Monisha Jaising. The opening was a well-attended starry affair with celebrities like Karan Johar, Katrina Kaif, Neha Dhupia, Tina Munim, Nita Ambani and many others showering their love on Shweta’s label.

However, shortly after its launch, the new brand is being accused of plagiarism.

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A popular Instagram account, Diet Sabya that is famous for calling out fashion copycats, has accused MxS of lifting one of its designs from a lesser-known American fashion brand.

Diet Sabya posted a photo of a sweatshirt from Shweta’s brand, which looks dramatically similar to another from a lesser-known American brand called The Laundry Room.

The post was captioned, “When you google ‘Airplane Mode Sweatshirt’ — the first search that pops-up is a little-known loungewear brand called, @tlroom. The brand retails out of @nordstromnyc, and is known for its cool-girl vibe, comfy sweats and chill silhouettes. And, now @monishajaising and @shwetabachchan’s new brand — @mxsworld — has the same sweatshirt with the exact same slogan. So, who do we blame the mess on?”

As yet, it is not established whether this is a coincidence or by design.

For the uninitiated, Diet Sabya has raked in 1,01,000 followers, including fashionistas Sonam Kapoor and Alia Bhatt, within six months all due to its on-point spotting of fakes in Indian fashion.

We shall soon update you with more on this matter.

Also Read: Gauri Khan and Suhana Khan sizzle at Shweta Bachchan’s MXS store launch