‘Sui Dhaaga’: Varun Dhawan-Anushka Sharma to tour across 10 cities for promotion

A couple of days back, we got the news of Varun Dhawan and Anushka Sharma dedicating 40 days for the promotion of their upcoming film, ‘Sui Dhaaga- Made In India’. And now, we have an update regarding the same. The stars will apparently be touring 10 cities for their promotions.

Producer Maneesh Sharma revealed to Mid-Day that Ahmedabad, Delhi, Lucknow, Kolkata, Pune, Jaipur, Chandigarh and Indore are some of the cities on the itinerary. “Citing examples of Lucknow that is famed for its chikankari and the handicraft of Jaipur that find admirers in the West, Sharma says the lead stars will give the local industries a boost by creating awareness about them,” the report states.

Maneesh said, “During their visits, Anushka and Varun will promote the local craftsmanship of that particular city. They will be interacting with local artists and will visit their workshops to gain a better understanding of their process. They want to put the focus on the local industries that need attention and preservation in this digital era.”

Adds Maneesh, “Varun and Anushka will also visit colleges and design schools, to take the message of the film to students, who are essentially the future of the country.”

​​It’s a wrap for @anushkasharma and @varundvn on #SuiDhaagaMadeInIndia

A post shared by Sui Dhaaga (@suidhaagafilm) on Jul 1, 2018 at 11:15pm PDT

‘Sui Dhaada: Made In India’ will see Varun play a tailor, who is called Mauji in the film, and Anushka, who is called Mamta, is an embroidery artist. The Sharat Katariya directed film is inspired by the Make In India campaign. The film hope to infused a sense of pride among the youth in the traditional Indian craftsmanship.

Also Read: Varun’s ‘Sui Dhaaga’ character is inspired by this famous comic character