‘Article 15’ was praised by critics, but it failed to register a great total over its opening weekend. It was affected by the ‘Kabir Singh’ frenzy and the India vs England World Cup match on Sunday.
Trade Analyst Taran Adarsh took to Twitter to share the figures.
#Article15 has a healthy weekend… Ample growth on Day 2 and 3… Metros strong, driving its biz… #KabirSingh wave + #INDvENG #CWC19 cricket match [on Sun] restrict overall growth… Weekdays crucial… Fri 5.02 cr, Sat 7.25 cr, Sun 7.77 cr. Total: ₹ 20.04 cr. India biz.
— taran adarsh (@taran_adarsh) July 1, 2019
Comparing this film to Ayushmann’s previous films, Taran Adarsh further tweeted,
Ayushmann Khurrana versus Ayushmann Khurrana… *Opening Weekend* biz…
2018: #BadhaaiHo ₹ 45.70 cr [extended 4-day weekend]
2019: #Article15 ₹ 20.04 cr
2018: #AndhaDhun ₹ 15 cr
2017: #ShubhMangalSaavdhan ₹ 14.46 cr
2017: #BareillyKiBarfi ₹ 11.52 cr
India biz.— taran adarsh (@taran_adarsh) July 1, 2019
In our review of the film, we wrote, “As metropolitans living in comfortable homes and working in cozy offices, we often forget that the maority of India is still living under the dark shadow of its past. Caste system rears its ugly head in many places and it’s a menace that needs to wiped off. ‘Article 15’ is an important film because it showcases this.”
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Also read: ‘Article 15’ Movie Review: A gripping crime drama that exposes the ugly face of caste system