Great Grand Masti online leak caused us huge losses: Makers

The makers of adult-comedy ‘Great Grand Masti’ revealed that the online leak of the film has caused immense loss to them. The Vivek Oberoi, Riteish Deshmukh, Aftab Shivdasani starrer was leaked online three weeks before its release. Therefore the makers had to prepone the release date from July 22 to July 15.

Indra Kumar, the director and the actors have come together and voiced their displeasure over the piracy of their movie.

Indra Kumar said, “It’s a big loss for us. This has happened for the first time when a film is leaked 17 days before its official release. It has killed our film. It’s a tough time for us. We are sad and upset.”

The makers revealed, “We were at IIFA awards when we saw a fan posting an image from the film and it had ‘For Censor’ written on it. We initially thought it’s a movie still but later learnt that the film was released online. We immediately informed the producers and we all jumped in to prevent it (online leak/piracy). We started talking to people in government including the I&B ministry, police officials and cyber crime cell.”

They further added that, “The movie has earned over Rs two crore at the box office on its opening day.”

They have already filed a complaint with Cyber crime cell and that the investigations are on in full swing. “The government and police officials helped us a lot by taking action against those who were selling pirated DVD. By this we could curb physical piracy, but digital piracy was not in our hands. We hope we get compensated once the perpetrators are booked.”

This is the second film after Abhishek Chaubey’s ‘Udta Punjab’ to be leaked online before release, causing losses to the makers at the box-office.

Watch the entire uncut event in the video below,

https://youtu.be/-cz_VyFndEw

Also Read: First day collection of ‘Great Grand Masti’ is very disappointing